YouTube Music, YouTube Premium Officially Launched in India, Plans Start Rs. 99

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YouTube Music, YouTube Premium Officially Launched in India, Plans Start Rs. 99

Indian users can now join in on the fun, with both YouTube Music and Premium officially launching in the country.

Subscribers of Google Play Music will get YouTube Music Premium membership as part of their subscription each month will see nothing else change-they will still be able to access all of their purchased music, uploads and playlists in Google Play Music just like always.

There are two versions: And ad-supported version of YouTube Music which people can listen for free and a paid membership one. YouTube Music Premium subscription has been priced starting Rs. 99 a month. "Therefore for us, with the launch of YouTube Music, all the emphasis is on the familiar and to make every user experience richer as they start using the service". Like YouTube Premium this includes a generous three-month free trial. "The days of jumping back and forth between multiple music apps and YouTube are over".

YouTube Music collectively offers a huge variety of songs, albums, playlists, radio etc along with a wide catalog of remixes, live performances, covers, etc personalized, at a single place.

YouTube's streaming music service, YouTube Music has arrived in South Africa.

YouTube Music is a music streaming service that is specifically tailored for music streaming.

YouTube Music, YouTube Premium Officially Launched in India, Plans Start Rs. 99
YouTube Music, YouTube Premium Officially Launched in India, Plans Start Rs. 99

Lyor Cohen, global head of music, YouTube Lyor Cohen, Global Head of Music, YouTube told ETtech that its breadth of content will be a key differentiator from rivals, with video being "the lynchpin to the whole proposition". The YouTube Music app is available for both Android and iOS platforms and can be download from the app stores of the respective platforms.

For paid members, "Offline Mixtape" feature automatically downloads up to 100 songs they might like on their mobile device. The home screen welcomes you with "recommended music videos", "live performances" and other categories.

Thousands of playlists across genres, moods, activities or languages, including those titled "Bollywood Hotlist, ' 'Featuring Drake, ' 'Upbeat Hindi Retro, ' 'Cosmic Indie Pop, ' 'Kollywood Hotlist" and 'Tollywood Hotlist'. Earlier called YouTube Red, this service offers ad-free playback and access to YouTube's cache or original shows and movies. YouTube Music as the company claims is the one-stop for music. Given the limited catalogue of the original content on YouTube Premium, the service is not really a competitor to any of the video streaming services like Netflix or Prime Video and will only look enticing to the consumers who want to enhance their YouTube watching experience, more than getting any extra content.

YouTube Music will be going head-to-head with the likes of Amazon Music, Apple Music, Spotify, JioSaavn, and Gaana in the country.

YouTube has also brought its premium service with original content to India.

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