Ferrari has been hit by a number of reliability issues lately which has scuppered Sebastian Vettel's hopes of securing a fifth title as Mercedes' Lewis Hamilton has opened up a huge 59-point lead. Despite his team's dwindling title chances in both world championships, Marchionne is adamant Ferrari still has time to recover its F1 campaign.
The technical problem in Japan marked the latest setback in what has been a disastrous six weeks for Vettel and Ferrari.
In an interview with Italy's Class CNBC television channel, Marchionne said: "It was a technical nonsense that had an impact on a auto that costs millions of euros".
"I won't talk of bad luck, I don't believe in it", he added.
"How do we find a convergence of technology bringing prices of components down and allows us to price accordingly?" Though this was not completely unexpected because last August after an earnings call we heard him saying that Ferrari making its own version of an SUV will "probably happen".
Marchionne expressed annoyance that a 59 euro ($69) part, in a auto costing millions, had wrecked the race and repeated a view expressed after Malaysia that component quality and procedures needed to improve. But now we've had at least three occasions where we've really seen the devastating impact on performance.
Speaking in Japan last weekend, Binotto said: "What we are considering is something, already planned, is to improve our quality department".
Raikkonen was unable to start in Malaysia, having qualified on the front row, after a power unit problem was detected just before the race. "Things are happening to everyone, especially for us in the race".