WhatsApp working on new tools for businesses

WhatsApp working on new tools for businesses

One of these features, verified business profiles, is already being tested today. Additionally, WhatsApp says it's building and testing tools within a free WhatsApp Business app that SMBs can use for their presence on the platform and communication with their customers.

However, the way this happens is "pretty rudimentary".

WhatsApp has always been about people.

With over 1 billion people using WhatsApp each and every day to communicate with another, more and more of them are are using the app to communicate with businesses they care about as well.

In a statement given to the publication, it also confirmed that businesses won't be able to contact users unless they have "provided their phone number and agreed to be contacted by the business owner". The company said that it will "vertify" legitimate businesses with a Twitter-esque green badge, and will allow companies to display to display their addresses and other extra information in a bid to help users discover authentic businesses.

"The capabilities we are offering are free to use". Several Indian startups were part of early pilots for WhatsApp Business such as online pharmacy 1mg and ticket site Bookmyshow.com. Globally, the trials included Dutch airline KLM and Itau Bank in Brazil.

This, WhatsApp claims, will allow businesses to provide customers with "useful notifications" such as flight times and delivery confirmations.

"Businesses have many different needs", said the company blog post.

Users can stop a business from contacting them by blocking them. The Facebook-owned company revealed they are now building and testing new tools that are aimed making interaction between people and businesses easy and more reliable. India is a key market that's home to WhatsApp's single largest user base of 200 million. "India is very significant", Idema said.

"We're looking forward to making it possible for people to connect with businesses in a fast and personal way, and giving businesses the tools to make that easier to do", WhatsApp Chief Operating Officer Matt Idema said.



Related Posts

Fears For 16-Year-Old NSW Boy Missing In Brisbane
An urgent appeal has been launched to find a sick 16-year-old boy missing from Brisbane's Lady Cilento Children's Hospital. If anyone sees the boy or who has information as to his whereabouts, they are encouraged to contact Policelink on 131 444.

Jamie Vardy won't rule out leaving Leicester in the future
Vardy said on Sky Sports News on Tuesday: "It will be good to see them again but obviously come kick-off they're enemies to me". Leicester City striker Jamie Vardy insists he has no regrets over turning down a move to Arsenal .

Federer and Nadal move within sight of landmark meeting
World number one Rafael Nadal notched up his 50th win at the US Open on Monday to reach the quarter-finals for the seventh time. The ensuing tiebreaker was dominated by del Potro, who closed it with a booming cross-court forehand victor on the run.

Victory Capital Management Inc. Grows Position in Interactive Brokers Group, Inc. (IBKR)
COPYRIGHT VIOLATION NOTICE: "Insider Selling: Interactive Brokers Group, Inc ". 36 funds opened positions while 51 raised stakes. Sell-side analyst recommendations point to a short term price target of $38.67 on the shares of Interactive Brokers Group, Inc .

What Buhari's kinsmen said about Nigeria's exit from recession
Before travelling to London for a second time on 7 May to receive further medical attention , he had missed several cabinet meeting for weeks.

UFC 215 Embedded (Ep. 2): Amanda Nunes Arrives in Edmonton
Flyweight champion Demetrious Johnson stays busy at home, where doing dishes and chasing grasshoppers are his responsibility. Her challenger Valentina Shevchenko , who has a different attitude toward air travel, visits a local aviation museum.

Universal Health Services, Inc. (UHS) Receives Average Recommendation of "Hold" from Analysts
Citigroup has "Neutral" rating and $126 target. (NYSE:UHS) earned "Neutral" rating by Sterne Agee CRT on Wednesday, March 2. It dropped, as 12 investors sold CPLA shares while 54 reduced holdings. 74 funds opened positions while 263 raised stakes.

Putin says progress on NKorea impossible without dialogue
North Korea says it needs to develop its weapons to defend itself against what it sees as U.S. aggression. His government has taken a harder stance as the North continued its torrid pace of weapons tests.

New song by late star to get first play — George Michael
As NME reports, a press representative has confirmed that the track will arrive through BBC Radio 2 tomorrow at 9 a.m. These, along with known collaborations with Rodgers and producer Naughty Boy, still have no release date.

United cuts 3Q guidance citing Harvey, North Korea
Fuel prices are on pace to average $1.72 to $1.77 per gallon, an increase of 16 cents on both ends of the range. Passenger unit revenue, or PRASM, is now expected to decline 3%-5% vs. prior guidance for a 1% fall to 1% rise.

© 2015 ExpressNewsline. All Rights reserved.