The first points weren't even scored until the middle of second quarter, and that was only a New England Patriots field goal to put them up 3-0 on the Los Angeles Rams.
The spots trolled rival brands that use corn syrup.
In a memo to Post employees last week, publisher Fred Ryan said the newspaper felt 'this is the right moment, at the right venue, to present this important message to the large audience of Americans and global viewers'. We would love to discuss with you the many benefits of corn!
Anheuser-Busch, traditionally one of the biggest spenders on the Super Bowl, trained its guns on all three in an attempt to show its light beer is healthier than its rivals. Indeed, the most-watched television event of the year isn't simply a football game, it's a platform for companies to tout their products to a massive amount of people at once. "This effort is to provide consumers transparency and elevate the beer category".
Don Jr., whose father Donald Trump has repeatedly criticized the Post as being "fake news", was quick to slam the commercial. The commercials noted that Bud Light is "brewed with no corn syrup".
The ad - which AdWeek described as "savage" - ran for a full minute.
Others thought the brewing fight was fitting. But Bud Light only called attention to the use of corn syrup rather than high fructose corn syrup, which has had some of its glucose converted into fructose. "And Miller Lite has fewer calories, fewer carbs and more taste than Bud Light".