Furthermore, OnePlus users will receive a 10 percent additional discount on spare parts. And with this, the OnePlus 6 has become the fastest selling OnePlus device ever. Previously, OnePlus's benchmark for that goal was three months, with both the OnePlus 5 and OnePlus 5T earning that trophy. Starting at $529, the OnePlus 6 is far more affordable than flagships from mainstays like Apple and Samsung that command hundreds of dollars more but how does that translate as it relates to sales?
OnePlus has revealed that they managed to sell more than one million units of its latest OnePlus 6 flagship smartphone in less than a month. People who purchase OnePlus 6 via offline or online channels will be eligible fo a lucky draw and two lucky customers stand a chance to win a OnePlus 6 unit everyday. The company is also offering "free upgrades of software flashing and diagnosis without any labour charges". Moreover, OnePlus has been successful in developing nations such as India, where OnePlus 5T emerged as the best-selling flagship in the first quarter of 2018. On the camera front, there is a dual rear camera setup including a 16-megapixel primary rear camera with f/1.7 aperture, EIS, OIS and a 20-megapixel secondary lens with f/1.7 aperture. The company also revealed the 256GB OnePlus 6 has proven to be the most popular variant of the device, although sales figure for the model wasn't revealed. "In addition, the OnePlus 6 is available on Amazon in Italy, Germany, France and Spain". The company has taken a non-traditional approach to grow its business in countries like India, USA and Europe, through its community-first approach. "We are touched by the trust that one million people have placed in us and are grateful for the loyalty they have displayed", said Pete Lau, Founder and CEO, OnePlus, in a press release while announcing the sales record. Moreover, OnePlus has over 5 million active OnePlus community members, with the OnePlus community forums averaging 10 million views per month.