At the same time, Zuckerberg was not willing to let that erode Facebook's fundamental model, in which advertisers make use of the massive data the social network collects on its users - what they like and dislike, where they go, who they link to - to pinpoint marketing targets.
Facebook CEO Mark Zuckerberg faced a grilling on Capitol Hill over the data privacy scandal. After all, Facebook has no real incentive to look after the data of its users, since those data are so valuable to companies around the globe.
"I don't want to vote to have to regulate Facebook, but by God, I will", Republican Senator John Kennedy told Zuckerberg on Tuesday. "While Cambridge Analytica and Facebook are on top of everyone's mind, we aim to cast our net wider and think long-term". Facebook will be using AI technology to identify questionable activities and content posted.
Since the Cambridge Analytica scandal, there's been renewed attention to online privacy settings. "When we first contacted Cambridge Analytica, they told us they had deleted the data", Zuckerberg said.
Senator Orrin Hatch got confused about how Facebook could be free to users but still make money. Special Counsel Robert Mueller and his team have been investigating Russian interference in the 2016 American Presidential election and potential collusion between Russia and the Trump campaign since past year and now apparently they've talked to Facebook. In May 2017, the European Union turned its sights on Facebook, fining the company $122 million for misleading regulators about the way it planned to handle user data after acquiring the messaging service WhatsApp. "But there's more to do, and you can find more of the details of the other steps we're taking in the written statement I provided", he said.
In response, Zuckerberg said: "Congressman, I think it's an idea that deserves a lot of consideration", he said.
The University's School of Information has been studying the implications of Facebook and the information infrastructure for almost a decade, said information studies professor Andrew Dillon.
We have Congressman Ben Luján to thank for a discovery that might come to hang around Zuckerberg as he battles to save his company's image.
Facebook is implementing the GDPR standards for European users next month, and some of its rules will be extended to USA and other users later, he confirmed. We do pay to help produce content. One of the things that also came up in the hearings, and I am a firm believer in this, is that big companies generally don't get hurt by regulations.
"But it's clear now that we didn't do enough to prevent these tools from being used as harm as well".
Dr Joel Press, psychiatrist-in-chief at the Hospital for Special Surgery in New York City, told Fortune: "It is not insane". It was my mistake, and I'm sorry. But at the end of the day, it doesn't matter so much to Facebook's bottom line whether you like their website, only that you're using it.