Apple is stepping up its efforts to court developers as it just acquired Canadian startup Buddybuild to help app developers with user testing and iteration.
The company said that it would stay in Vancouver - a hotbed of developer and engineering talent.
Buddybuild's workforce will join Apple's Xcode engineering group, which supports iOS and other operating systems for the tech giant's various devices.
From now on, Buddybuild's service will remain available to existing customers to create, test, and release apps, but it will be available as a standalone product on the official website.
During the week-long period of December 24 to December 31, 2017, Apple customers spent over $890 million on apps or purchases within apps. Buddybuild's Android app development tools will be discontinued soon. Last year, Apple said December 2016 was the App Store's biggest month ever, bringing in $3 billion in revenue; this year, it doesn't seem to have broken out the monthly data for December (though we've asked for it).
"Of the $17 billion generated in Q3 from apps globally (excluding China), Apple accounted for around $11 billion of it, according to App Annie", the report added.
The company was founded in October 2015 by Dennis Pilarinos and Christopher Stott, both of whom previously worked as engineers at Amazon (Nasdaq: AMZN).