When you're live, just tap the Direct icon at the bottom of the screen and send your live video to friends.
Also for those who are not so fond of Live Videos, Instagram also gives you an option to disable it via your stories settings. Also, needless to say, if your account is private, then only your followers will be able to see your live video. Now users can send live video via the "direct" function in the app and a new feature makes it easier to comment on posts without leaving the feed. Unlike Instagram's Live Video, it all happens only among friends. It's like the Instagram version of "co-watching".
There will naturally be some concerns about this new form of "sharing", especially considering Instagram's core audience isn't exactly conscientious about what they do share online.
As a viewer, you can send a live video to a friend in Direct the same way. As of now, you can ping them yourself.
At the bottom, there will a new direct message icon to take users to their list of followers. As expected, the video can only be viewed while you are still live, and if your live video is over, they will only see a messaging saying that the video has ended.
The app also added a comment button on the main feed, the spokeswoman from Instagram confirmed to CNET today, adding that it makes commenting on posts more convenient.