After a hard week, The Green Party has this afternoon announced a shake-up of what it looks and sounds like, but not what it believes in.
No longer "Great Together", the Greens want voters to know they "love New Zealand".
The Greens have relaunched their election campaign minus former co-leader Metiria Turei who was embroiled in her benefit fraud confession scandal.
Gone are the billboards that had both Shaw and Turei smiling from them.
Mr Shaw said it was the same slogan used by the Greens in 2014.
Sunday's launch was Mr Shaw's first major party appearance since becoming the sole leader.
He says their slogan was "Great Together" but he says over the last couple of weeks they have not been all that together and it has not been all that great.
"We started out talking about the problem of poverty in New Zealand".
"I didn't come to Parliament to act like other political parties, but over the past week that's where we've ended up", he said.
"We have got the fight of our lives on our hands".
He announced a new caucus leadership team to take on each of these areas - Marama Davidson (poverty), Julie-Anne Genter (climate change) and Eugenie Sage (clean water).
New candidates Chloe Swarbrick and Golriz Ghahraman have moved up into seventh and eighth on the list, nearly guaranteeing them a seat in Parliament post-September. Celebrity Hayley Holt had also moved up two spots, and would be in an electable position on the party's old polling.
Mr Shaw announced a number of changes for the Greens, including running a positive campaign and the reused slogan.